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Description of business:
blur Group owns and operates online, proprietary business-to-business exchanges which enable businesses to buy, sell and pay for business services, including marketing, design, advertising and technology. The Group attracts, registers and curates large populations, called "crowds" of business service providers by fostering business social networking opportunities and peer-to-peer advice. Business customers submit requests for services ("briefs") to blur Group's global services exchange (the "Exchange"). The service providers ("experts") respond to the briefs with proposals ("pitches"). The business customer can accept one (or more) of the pitches. blur's Exchange extends to eight crowd platforms across creative and business services, with six exchanges fully operational since May 2012. blur Trading 2.0 has been launched to ensure scalability moving forward. In addition to the six Exchanges, the Group is also building crowds in accounting and legal services with a view to accepting briefs in H1 2013. There are now over 20,000 experts, agencies and service provider firms on the Exchange. blur Group won an award in July 2012 for most effective use of cloud technologies from EuroCloud UK. blur Group now employs 27 full time employees and over 1,000 briefs have been submitted to the Exchange, with a combined brief value of over $13.5 million. The main country of operation is the UK, with an office and a sales operation in the US.

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blur (Group) plc

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