The markets are normally opened by a business VIP, celebrity or a representative of the Exchange.

The event itself translates perfectly to broadcast, with 729 of ‘The Source’s’ spheres accelerating skywards on the stroke of eight o’clock. With a balcony bustling with people and two large plasma screens displaying the name of the company or organisation opening the London markets, the visual impact of the market open event is impressive.

In addition to the footage of the market open itself, the CEO or celebrity opening the market is usually available for interview in one of our studios before or after eight o’clock, further enhancing the market open programming.

The market open event provides broadcasters with a guaranteed live broadcast at 08:00 every day of the week, adding structure and gravitas to any business news programme.

Working Lunch case study

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